Brazilian photographer, advertising professional, and cultural producer, Sérgio Guerra was born in Recife in 1961. Then, he moved to Rio de Janeiro, where he started his career in cinema and photography. In São Paulo, he started working in advertising, then, in the 1980s, he moved to Salvador. After ten years working for several advertising agencies in the State of Bahia, in 1991 he founded Link Comunicação e Propaganda, where he was the director for thirteen years, being particularly involved in governmental communication and political marketing. In 1997, he gradually started settling in Angola, where the federal government invited him to develop a communication plan for the nation. In 2000 he founds Maianga Produções Culturais in Salvador, a company that operates in the cultural market producing shows, books, CDs, and videos. In 2001, he was elected Advertising Professional of the Year by Bahia Columnists Award. In 2003 Maianga is also established in Luanda, thus consolidating the cultural exchange between Brazil and Angola promoted by Guerra. President of M’Link in Angola, in his constant trips across that African nation, he became the only foreign photographer to register all Angolan provinces during the civil war. Author of a collection of more than 120 thousand photos spread worldwide, including panels and publications by other authors, he has already published seven authorial books showing Angola’s peoples and beauty, and held major photo exhibitions in Brazil, Africa, and Europe.
1977 - First contacts with Ricardo Vilas Boas’ photographic lab, in Sao Paulo, SP.
1978 - Lab assistant and freelancer photographer in Tribuna da Bahia, in Salvador, BA.
1979 - He contributes with photos and texts to the newspaper Inimigo do Rei. Imira, his frist child with Ângela Requião, is born
1980 - Photography assistant in Roberto Cheferrino’s studio, in Rio de Janeiro, RJ. He launches, with André Luiz dos Santos, the magazine A Paranga. Internship in photography for the cinema with André Faria, in Rio de Janeiro, RJ. Baker and perfumer, in Salvador, BA.
1981 -Lab assistant in the agency Propeg. Freelancer photograph, in Salvador, BA.
1982 - João, his second child with Ângela Requião, is born. Laboratory assistant in the agency D&E. Creation, photography and militancy in the political campaigns of Sérgio Santana, Paulo Fábio, Sérgio Passarinho, Emerson Palmeira and Marcelo Cordeiroin, Salvador, BA.
1983 - Graphic producer in the agency D&E, in Salvador, BA.
1984 - Producer of the film A Lenda do Pai Inácio, by Pola Ribeiro, in Lençóis, BA.
1985 - Producer of the newspaper Jornal da Pituba, with José Roberto Berni, in Salvador, BA. Creation and production of Luiz Caetano’s political campaign during the mayoral election of Camaçari, BA.
1986 - Production and creation of the Communication Center of Camaçari City Hall, BA. Graphic production of Waldir Pires’ political campaign during the governor’s election in Bahia, Salvador, BA.
1987 - Graphic representative of the companies Lidergraf, MWBarroso, Eros fotolito, LM merchandising and Policron.
1988 - Graphic producer of the agency D&E. He acts in the political campaign of Virgildásio Senna during the mayoral election of Salvador, BA.
1989 - Photography, creation, production and commercialization of the product Titãs. Image consulting for private clients.
1990 - Creation and graphic production of the political campaigns of Luiz Pedro Irújo (during the governor’s election of Bahia), João Alves (during the governor’s election of Sergipe) and Renato Archer (during the Federal Deputy’s election of Maranhao).
1991 - He sets up the agency Zellig. He associates to Link Comunicação e Propaganda. Salvador, BA.
1992 - Creation, production and service in the political campaigns of Marcos Medrado (during the mayoral election of Salvador) and Geraldo Simões (during the mayoral election of Itabuna), BA.
1993 - Partner-President of Link Comunicação e Propaganda. Salvador, BA.
1994 - Participation in the political campaign of Jaques Wagner (during the Federal Deputy’s election) and of Zezéu Ribeiro (during the Senator’s election). He becomes paratrooper. Salvador,BA.
1996 - Maria, his third child, the first with Valéria Silveira, is born. He coordinates the political campaigns of Guilherme Menezes (during the mayoral election of Vitória da Conquista, BA), Renato Costa (during the mayoral election of Itabuna, BA) and Ismael Silva (during the mayoral election of Aracajú, SE).
1997 - Gradual change for Luanda, Angola.
1998 - Creation and coordination of the PMDB (Brazilian Democratic Movement Party) Campaign – Geddel Vieira Lima and Pedro Irújo. Salvador, BA.
1999 - Ahead of Link, he conquers the advertising account of the Ministry of Transports. In Angola, he starts to take care of the National Inapem (Instituto de Apoio à Pequena Empresa – Small Business Support Institute). He creates the Program Nação Coragem, to be broadcasted in the Angolan Public Television. He travels around the country with the Angolan armed forces, taking photographs and documenting the deployment of the war in all the provinces of the country. He launches his first photographic book Álbum de Família.
2000 - He founds Maianga Produções Culturais in Salvador.
2001 - Pedro, his fourth child, the first with Alessandra Augusta, is born. He is awarded the title of Publicist of the Year. He launches his second photographic book Duas ou Três Coisas que eu vi em Angola. He realizes the photographic exhibition As muitas Faces de Angola, in Brasília, Salvador and Sao Paulo. He founds the Libertas Associaçao pelos Direitos dos Tabagistas.
2002 - Ahead the program Nação Coragem, he coordinates a program that promotes the reunion of families that were separated due to the war, in Angola. He produces the CDs Do Cóccix até o Pescoço, of Elza Soares; Combatente, of Stereo Maracanã;Jussara, of Jussara Silveira; Eu choro assim, of Joatan Nascimento; and Larálibus escumálicus cujolélibus, of Tuzé de Abreu.
2003 - He founds Maianga Produções Culturais in Angola. He launches his third photographic book Nação Coragem. He realizes the exhibition Nação Coragem, in São Paulo. He produces Quintal do Semba, the first DVD recorded in Angola. Though the program Nação Coragem, he starts to work on a big campaign to mobilize people regarding the AIDS issue, with testimonials from the first infected people to assume publicly their serostatus. He founds Capes (Centro Angolano de Pesquisas e Estudos Sociais – Angolan Research and Social Studies Center) to work with research and communication advisory services.
2004 - He launches his fourth photographic book, Parangolá. He starts his incursion in the cinema area with the short film Uma História. He founds FTC – company that detains the commercialization rights of Globo Internacional, in Angola.
2005 - He marries Alessandra Silvestre Guerra. He launches the CD/DVD Vivo, of the Angolan Paulo Flores.
2006 - He launches his fifth photographic book, Lá e Cá, combining photographs taken in Luanda and in Salvador and realizes a big show that happened in the São Joaquim Fair facilities, in partnership with the fair dealers, in Salvador, BA. He creates and directs the Program Angola em Movimento, which replaced Nação Coragem.
2007 - He launches his sixth photographic book, Salvador Negro Amor and organizes an exhibition with the same name, the biggest show already realized, with more than 10,000 m² of panels exposed throughout the city of Salvador, BA, with photos of the black population that lives in the city’s periphery.
2008 - He realizes the exposition Nação Coragem in Harare, Zimbabwe, HIFA, Harare International Festival Arts. He takes part in the Coordination of the MPLA campaign, together with Propeg, in Angola. He creates the Foundation Negro Amor, which supports several social projects in Salvador, BA.
2009 - He starts a photographic work with the Herero populations, in the southeast of Angola. He realizes the exhibition Mwangole, in Salvador and Recife. He starts to produce the feature documentary about the Hereros.
2010 - He launches his seventh photographic book, Hereros Angola.He realizes and exhibits Hereros Angola in Luanda and Lisbon. He coordinates the Senatorial campaign of José Carlos Aleluia.
2011 - He realizes the exhibition Hereros Angola in Sao Paulo and Brasília. He takes part, with his photos from the collective show Há várias Áfricas do lado de lá do Atlântico, in Rio de Janeiro.
2012 - He realizes the exhibition Hereros Angola in Rio de Janeiro.
2013 - He realizes the exhibition Hereros - Pastores Ancestrales de Angola in Madrid.
2014 - He realizes the exibithion Hereros - Pastores Ancestrales de Angola in Valencia, Spain and in the Palazzo Medici Riccardi, in Florence, Italy.